March 2007 - Issue 12  
 
   
Apex: The Spring '07 Update Has Arrived
The Spring '07 release is now out in production. It's inspiring to see how much more powerful the Apex platform is becoming, and how quickly: It was only a few weeks ago that we rolled out the Winter '07 release! After all, the Winter '07 release rolled out a little over two months ago! As always, we've listened to your requests and delivered many key features; be sure to read below for details on all that is new in Spring '07.

In the spirit of accelerated development, we recently opened the Apex Code Developer Preview Program to all ADN members. Nearly 1,000 developers are now working with Apex Code, and one of them, Glenn Wilson at CRMFusion, has created a very cool demo. If you've done something interesting with Apex Code, we're eager to hear about it, so please let us know. And if you're not working with Apex Code yet, join now to get your head start with this powerful new technology.

   
 


Spring '07 Insider Briefing for ADN Members

Spring '07 delivers a host of new features and technologies for developers, including time-based workflow, expanded data model customization, email relay and email approvals, Apex Connect Outlook 3.0, Apex Connect Oracle for 11i, and Apex Mobile enhancements. We've also revved the Apex Code Developer Preview, thanks in part to feedback we've received from program participants. You'll find an overview describing what this release means for developers on the ADN Spring '07 page, now available on the Apex Wiki along with links to the latest release notes and documentation. But ADN members can do even better by attending the Spring '07 Insider Briefing, a members-only webinar scheduled for March 30. You'll hear all about Spring '07 directly from ADN Technical Evangelist Dave Carroll, with a practical mix of demos and presentation, as well as a possible special guest or two. Reserve your spot by signing up now!

New ADN Resources

It's been a prolific month on the ADN site. The Apex Wiki grows every day, with contributions coming from the ADN community and all over salesforce.com itself. And that's above and beyond all the new docs that arrived with the Spring release! Highlights include:

  :: PHP Toolkit 1.1
The new PHP Toolkit 1.1 Beta is out! The toolkit now supports the 9.0 API as well as the Enterprise WSDL for the first time. Some of the new features include: merge, undelete, queryAll, and API Relationships. A special thank you to hemm, Claiborne, and Bill Eidson for the early testing and feedback. Go get it here
   
  :: Mass Update Anything 1.0.1
Mass Update Anything is a new developer/power admin application that simplifies the task of updating fields on any type of record. It also comes with a simplified Query Builder to help you get started. It is written in Java, so it can run on any platform (Windows and Mac OS X installers are available).
   
  :: Stylesheets and S-Controls Best Practice Guide
Want to learn about S-Controls? Check out this Stylesheets and S-Controls Best Practice Guide to learn how to create basic S-Controls and make them look like natural extensions of salesforce.com.

ADN Talks to Developers in India
Developers around the world are taking advantage of salesforce.comís Apex platform to create compelling new on-demand applications. To tap into growing interest in on-demand development in India, ADN is holding a live webinar starting at 4:30 p.m. India Standard Time (IST). In this webinar, Dr. Gautam Shroff of Tata Consultancy Services will discuss on-demand software opportunities for Indian developers, and Adam Gross, salesforce.com VP of Developer Marketing, will provide practical guidance on how to build an on-demand business application. In addition, Hemanshu Shah of Enzigma Software, an Indian developer already in market with an Apex application, will talk about his experience with the AppExchange. Visit the webinar registration page for details.

ADN@Web 2.0 Expo
We're exhibiting at the upcoming Web 2.0 Expo, April 15-18, to show off Apex enhancements in Spring '07 and introduce a few new surprises. Be sure to drop by salesforce.com booth #136 to receive a free ADN t-shirt and learn about the exciting opportunities the Apex platform has to offer the Web 2.0 community.

More of the Best of ADN@Dreamforce '06
Don't forget to mark your calendar for ADN@Dreamforce '07—our annual, not-to-be-missed Apex developer event—taking place September 16-19 in San Francisco. See the type of in-depth technical content we'll be delivering there by checking out some highlights from ADN@Dreamforce '06. Out of more than 20 sessions currently available for multimedia viewing on ADN, here are some of the very best sessions from ADN@Dreamforce '06:

New Apex Developer Sessions
    :: Inside the Enterprise: Case Studies of Customer Apps

Advanced Apex Developer Sessions
    :: Out of Bounds with AJAX


 
 

 

 
From the Boards  
 
 
   ::  General Development
    Larry Robinson shows haiduzhow how easy it is to send an email when a case is closed.
  :: Apex Development
    dgrissen gets help from CRMfusion -GW and others on random numbers in Apex Code.
  :: .NET Development
    Siddharth gets some thoughts for paging with query more from DevAngel and others.
  :: Perl, PHP, Python & Ruby Development
    An interesting discussion on web2lead form submission takes place between TheBoot, Bmin7, and Redsummit.
 
 
ADN App of the Month: VerticalResponse for AppExchange 3.0  
 
 
Hot on the heels of the Winter '07 release, VerticalResponse recently upgraded their popular email marketing application. Using new Apex platform features like inline S-Controls and the latest API capabilities, VerticalResponse for AppExchange 3.0 now offers improved custom reporting objects, large-scale email campaign capabilities, the ability to leverage email templates in Salesforce, and a new query tool to rapidly build mailing lists. Within just a few weeks of releasing this upgrade, VerticalResponse has sold dozens of customers on the latest version of their "pay-as-you-go" application.
     
 



Calendar of Events


Apex Seminars
:: Raleigh-Durham
April 4
:: Atlanta
April 5
:: Toronto
April 10

Apex Platform Webinar
:: India
April 10

Web 2.0 Expo
:: San Francisco
April 15 - April 18

Developing with Apex Code—Beta
:: Online Classroom
April 10

Apex: Building Applications
:: London, UK
April 16 - April 20
:: San Mateo, CA
April 23 - April 27
:: Boston, MA
May 14 - May 18


News Highlights

ZDNet - Under the hood of disruptive technologies
Audio/Video: Prospective customers discuss interest in salesforce.com, ponder Apex platform

InfoWorld - Strategic Developer
Apex, SOQL, and salesforce.com

eWeek - Channel Insider
Survey: What (Potential) Apex Developers Want from Salesforce

Business Two Zero
Salesforce.com and on-demand "white hot in 2007"

 

 
 
 

 
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