January 2007 - Issue 10  
January 2007: A Historic Month for Apex
It’s been a huge month for Apex development, one that has seen the release of Winter ’07 and its breakthrough Apex platform features, as well as launch of the brand new Apex Code Developer Preview Program. The high point was Apex Day in San Francisco, a smashing success with hundreds of eager developers lining up to get their hands on Apex Code. Three other events in January—Apex Seminars in New York, Chicago, and Boston—also hosted standing room-only crowds and intensive Apex Code sessions. Although Apex Month is nearly over, you can still get on the Apex inside track by registering to attend our live Webinar, Introducing Apex Code, on February 14.


The Apex Code Developer Preview Is Here!
When we demonstrated Apex Code a few months ago at Dreamforce '06, developers asked one question again and again: "When can I try it myself?" Well, now you can. On January 16, as part of Apex Day, ADN launched the Apex Code Developer Preview Program. Hundreds of ADN members at Apex Day signed up immediately to begin putting Apex Code through its paces.

Want to access Apex Code yourself? If you're an ADN member and you've attended one of our Apex Month events—or, if you register for the Apex Webinar taking place on February 14—you can get Apex Code today. In a less than an hour, your Developer Edition account will be enabled for Apex Code! Remember that Apex Code is still pre-release technology and available only in Developer Edition accounts, so it cannot be used for production. Visit Getting Started with Apex Code to learn more.

Announcing the All-New Apex Wiki
ADN is pleased to introduce the Apex Wiki, an all-new, community-powered site for Apex technical content. You can now browse the latest Apex information—including docs on Apex Code and the Winter '07 release—organized into five categories: Native, Composite, API, Apex Code, and Packaging/Distribution. Anyone can view, and all ADN members may contribute, so log in today to add to our growing collection of ADN development resources.

New AJAX Toolkit Available in Winter '07
The Winter '07 release is now in production, and along with it, a new and powerful AJAX Toolkit, which provides complete support for Apex API version 8.0. The Toolkit allows you to bind Salesforce components to JavaScript objects and provides complete schema support, including custom objects and custom fields. You can also leverage it in your s-control or dynamic Web page. And with integrated session management, the Toolkit automatically establishes a session—there's no need for merge fields or separate login calls.

For complete details, check out the AJAX Toolkit Developer's Guide. The Salesforce AJAX developer community also maintains an active discussion board, where questions and comments about the new AJAX Toolkit are welcome.

Watch the Best of ADN@Dreamforce '06
The highlight of ADN@Dreamforce—our annual, not-to-be-missed Apex developer conference—is its in-depth technical content, delivered by some of the most knowlegeable Apex experts in the world. Out of more than 20 2006 conference sessions currently available for multimedia viewing on ADN, we're proud to feature the top two sessions for January:

  New AppExchange Developer Sessions
    :: Intro to AppExchange: Building Native Apps

  Advanced AppExchange Developer Sessions
    :: Next-Generation Web Services

And remember to mark your calendar for ADN@Dreamforce '07, taking place September 16-19, 2007 at Moscone Center South in San Francisco, CA.

Give Us Feedback on ADN Usability
Help us improve the ADN experience by participating in usability testing for Apex developer tools, documentation, and Web properties. Testing sessions usually last 1–2 hours and take place remotely—you can participate right from your own desk. Your feedback will help shape the future of ADN! The first set of sessions is planned for February 7. If you're interested, please send an email to tester@salesforce.com.



From the Boards  
   ::  General Development
    dlucia21 is taught a best practice for refreshing 50,000+ records.
  :: Java Development
    malm demonstrates how to compile the enterprise.wsdl with JAX-WS.
  :: .NET Development
    Cubic Compass gives Jare and Joan a helping hand with .NET code.
  :: Perl, PHP, Python & Ruby Development
    Claiborne reminds developers how to post data to Salesforce.
  :: S-controls
    SteveBower shows how to change the password in the eclipse plugin.
ADN App of the Month: E*Assist Advisor  
Digitrade founder Ted Tsung says he chose to develop his latest product on the Apex Platform in order to accelerate his time to market and leverage salesforce.com innovation. And his choice paid off: Ted succeeded in developing and launching E*Assist Advisor—a native Apex application designed to help financial advisors manage their day-to-day relationships with clients—in less than four weeks! E*Assist Advisor features a client interview process, heat maps, and real-time integration into back-end financial data systems, enabling financial advisors to maintain a 360-degree view of their clients’ financial assets.

Calendar of Events

Live Webinar:
Introducing Apex Code

Feb. 14 >>

Apex Application Laboratory
:: New York :
Feb. 5 – 9 >>
:: San Mateo
Feb. 26 – Mar. 2 >>

News Highlights

Salesforce.com encourages imitators

At the Salesforce Apex of SaaS

Computer Business Review Online
Salesforce unveils Apex development environment, tooling


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